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Are Enterprises Adopting AI Today or In Three Years?

It depends. And here's what I think it depends on.

Introduction

Artificial Intelligence (AI) is no longer a futuristic concept; it's a present reality that's reshaping the business landscape. Among Fortune 500 companies, AI adoption has seen triple-digit growth, with a global adoption rate of 35%.

Yet, a significant gap remains between the available AI solutions and their implementation. I ran quick poll on LinkedIn–data leaders from companies of all sizes responded. The results were not surprising.

This article explores the journey of AI adoption among enterprises, focusing on the barriers they face and how they can overcome them to accelerate their AI journey.

Inside the mind of the executive

Over the past 3 weeks, I’ve met with about a dozen executives to get their perspectives. Without a doubt, the C-suite is feeling pressure to adopt AI in all varieties–almost all of it has to do with the rise of OpenAI and ChatGPT. They recognize that if they don’t evolve quickly, their competitors will.

As someone who has been working in AI/Machine Learning/Data Science/Advanced Analytics for 15 years, I can tell you that these conversations with executives were so hard to have. Leaders were interested–but needed to hear about the specific use cases where they were going to be successful.

Well, leaders recognize that they must act now.

In the conversations with executives I’ve chatted about two large concepts:

  1. Data Quality: specifically the mantra of garbage-in, garbage-out. While it’s fairly self-explanatory, it’s a hard to quantify. How much do I need to invest to ensure my data is quality? The answer is 80-90%. But leaders want to hear 10%.

  2. Data Moat: A data moat is the data you have that no one else in the world is collecting/has. In order to build quality insights, you need to have the data. If you aren’t thinking of what data you have that can differentiate your product, then you aren’t thinking properly about the next 3-5 years.

The great news, execs are now receptive to all AI-related conversations. The greatest challenge is implementation and providing the value.

So when are companies ready? Let’s explore the topic–and specifically the challenges they will face.

Immediate AI Adoption: Ready Today

Companies in this segment are ready to hit the ground running. They prioritize innovation over a cohesive strategy and are willing to figure things out as they go. They likely see threats to their business without immediate action. However, they face barriers such as:

  • Lack of AI Strategy: These companies are eager to innovate but may lack a clear AI strategy. Choosing to develop over having a strategy can mean creating solutions without a clear return on investment. Developing a clear AI strategy that aligns with the company's overall business goals is the first step toward successful AI adoption.

  • Data Privacy Issues: AI often involves processing large amounts of data, As these companies rush to adopt AI, they may overlook data privacy issues, raising concerns about data privacy. Data privacy compliance is crucial to mitigate legal risks and maintain customer trust.

  • Technical Infrastructure Readiness: AI implementation requires a certain level of technical infrastructure. These companies are ready to implement AI but can lack the necessary technical infrastructure. They need to quickly assess and upgrade their infrastructure to support AI technologies.

  • Custom Solutions vs. Vendor Solutions: In executing today, many companies choose to build, rather than buy. In the long run, technical expertise will be consolidated and favor vendors.

Planned AI Adoption: Ready in 3 Months

Companies in this segment are taking a more measured approach. They're looking at the landscape, finding the right people, and developing a strategy. They don't have an immediate threat and are willing to be thoughtful–and invest in innovation. They may face challenges related to the following:

  • Talent Acquisition: AI requires specialized skills that many companies need to gain. Hiring or training AI specialists is crucial to drive successful AI implementation.

  • Integration with Existing Systems: AI solutions need to work with existing systems. Planning for phased integration can minimize disruption to existing operations.

  • Initial Resistance to Change: Change can be difficult, and employees may resist the introduction of AI. Implementing change management strategies can help foster a culture of acceptance around AI.

  • Custom Solutions vs. Vendor Solutions: As companies progress in their AI journey, they need to continually evaluate the effectiveness of their chosen solution and consider whether to switch between custom and vendor solutions.

Future AI Adoption: Ready in 1 Year

Companies in this segment are taking a wait-and-see approach. They want to see how things evolve over the next year. They're likely getting a team together to meet monthly, hammer out a strategy, and assess what's happening. They're building use cases and determining the best options. They're also likely getting their data in order first before attacking this. They're taking meetings with vendors and will likely leverage outside support. They may struggle with challenges related to the following:

  • Scaling AI Solutions: As companies grow, their AI solutions need to scale with them. Investing in scalable AI platforms can help manage this growth.

  • Maintaining Data Quality: AI relies on high-quality data. Implementing robust data management practices can ensure the quality and reliability of data.

  • Measuring AI Effectiveness: Companies need to develop metrics to measure the effectiveness of their AI initiatives and ensure they're delivering the desired results.

  • Exploring the Viability of Building Solutions: As companies become more comfortable with AI, they may explore the viability of their own AI solutions. Setting clear criteria for when to explore this option can help manage this process.

Long-Term AI Adoption: Ready in 3+ Years

Companies in this segment are highly decentralized, and because of that, solutions are fragmented. They likely only spend a little on innovation. They see they need to act as fast as possible, but they are probably restricted due to compliance and regulation challenges. They will likely buy highly focused solutions. They face barriers such as:

  • Keeping Up with AI Advancements: The field of AI is rapidly evolving. Implementing continuous learning programs can help companies stay updated with the latest advancements.

  • Industry-Specific Challenges: Each industry has unique challenges that generic AI solutions may not address. Developing industry-specific AI applications can help overcome these unique challenges.

  • Long-Term Investment and ROI: AI is a long-term investment. Companies need to plan for this investment and set clear expectations for ROI.

  • Understanding Company-Specific Schemas: Artificial General Intelligence has shown to scale quite well, but this technology hasn’t been tested on specific company schemas–and may delay innovation for many companies.

  • Compliance and Regulation: As companies scale their AI initiatives, they must ensure they comply with all relevant regulations. Establishing a robust compliance framework can help manage this risk.

  • Data Privacy at Scale: Managing data privacy becomes more complex as companies scale their AI initiatives. Implementing advanced data privacy measures can help manage this complexity.

Final Thoughts

AI adoption is a familiar goal but a reality for Fortune 500 companies. Companies can accelerate their AI adoption by understanding and addressing the barriers at each stage of their AI journey. Technologies like OpenAI and LLMs can play a crucial role in this journey, offering solutions that help companies overcome barriers and harness the power of AI.